Multi-Client Studies
Keypoint Intelligence's multi-client studies deliver in-depth primary research that is focused on major industry trends and topics. Each study is led by a team of subject matter and research experts who provide findings and recommendations that can immediately be applied to your sales and marketing strategies. Multiple companies fund, influence, focus, and receive the research results, enabling them to obtain business critical information at a fraction of the cost of conducting the study on their own.
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December 20, 2019
MPS has strong popularity and penetration into larger organizations but, smaller organizations continue to aquire A4 and inkjet hardware, supplies, and related services transactionally. It’s unclear the extent to which smaller organizations are open to, or are interested in, a Micro-MPS, alteratively called subscription print or print as a service. And, if they are open to these services, what kind of services do they want.
September 30, 2019
Interchangeable lens cameras (ILC) continue to make up about 80% of revenue and over 50% of shipments of the camera hardware market. ILC features such as enhanced full-frame image sensors with more resolution, higher sensitivity, wider dynamic range, and oversampled 4K video capture are becoming product differentiators and will help to drive future sales. The 2019 study continues to build on the research conducted over the past decade.